Book Marketing

ABA Meetups – BTW

ABA Meetups are part of ABA’s ongoing education initiatives for members.

The Marketing Meetups are a series of online meetings focused on the importance of marketing as a tool to increase retention, boost revenue, meet demand, and promote your overall business.

The Technology Meetups are a series of online meetings focused on delivering best practices, and tips for incorporating tech-related tools successfully to meet your business needs.
The meetups are an opportunity to socialize and learn from your fellow booksellers on a range of topics relevant to the field today in a friendly, welcoming atmosphere.  

All booksellers are invited to participate in the bookseller-led educational conversations, which are conducted through and can sign up through the form on this page. Questions or suggestions for topics should be directed to

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